Plastic Bank, a social enterprise aiming to change the global supply chain for ocean-bound recycled plastic, announced that it had stopped 2 billion plastic bottles from entering the ocean.
Its global partnership with SC Johnson, a maker of consumer brands such as Windex, Mr Muscle and Mrs. Meyer’s Clean Day, accounted for more than half of this environmental achievement while providing additional income for people living in some of the world’s most vulnerable regions. communities.
Ocean plastic waste
Two billion plastic bottles equal more than 40 million kilograms of plastic that would otherwise have ended up in the ocean, as 100% of plastic is collected within 30 miles of an ocean or waterway in countries without formal waste collection infrastructure. .
With more than 8 million metric tons of plastic polluting the oceans every year, the global partnership of Plastic Bank and SC Johnson is working to help eliminate plastic waste and find local solutions to this global crisis.
Fisk Johnson, President and CEO of SC Johnson, said, “Saving the equivalent of 2 billion plastic bottles from polluting our ocean ecosystems is an incredible achievement, and SC Johnson is proud to play an important role in this. achievement as we work towards our vision. for a world without waste.
“Our partnership with Plastic Bank is one of many actions we are taking around the world to reduce waste, increase our use of recyclable plastic in our products and support underserved communities.”
David Katz, Founder and CEO of Plastic Bank, added: “Plastic pollution and its impact on our oceans is one of the world’s most significant challenges. Collecting 2 billion plastic bottles from the ocean is a testament to the fact that each of us can be a hero in reducing plastic waste while improving the lives of the people who collect them.
“Our heroes – SC Johnson, collectors, fellow partners, branch owners, contributors and employees – are leading business, consumption, lives and the planet towards regeneration.”
Partnership between Plastic Bank and SC Johnson
The partnership between Plastic Bank and SC Johnson has taken a number of steps to prevent plastic waste from entering the oceans.
The duo have created 379 collection centers across Indonesia, The Philippines, and Brazil since 2018.
They have prevented more than 20 million kilograms of plastic, the equivalent of one billion plastic bottles, from disrupting ocean ecosystems.
The partners also launched 100% recycled plastic bottles destined for the ocean in two of SC Johnson’s household cleaning brands – Windex North America and Mr Muscle in the UK and Ireland.
Finally, it provided more than 22,000 people with additional income.
To reach the milestone of 2 billion bottles, Plastic Bank worked with more than 30,000 collectors in more than 500 collection points across The Philippines, Indonesia, Brazil, and Egypt.
Plastic Bank ecosystem collectors exchange plastic waste for bonuses that help improve household incomes and accessibility to basic necessities such as groceries, cooking fuel, school fees, insurance disease and digital connectivity.
© 2022 European supermarket magazine. Article by Conor Farrelly. For more information on packaging and design, click here. Click on subscribe register for ESM: European Supermarket Magazine.